Who is the most important person in your company?
Questions are usually more interesting than answers. If you had to identify the most important person in your organisation, there is an obvious answer, a trite-and-untrue answer and a wrong-but-useful answer.
The obvious answer is “the chief executive”. No cheese is bigger, no dog is more top. The most important decisions about the long-term direction of a company lie with the CEO; the hardest calls land on their desk; and the biggest pay cheques head their way. A board of directors might control their fate but no one wields more power. That is especially true of a startup: up to a certain point in its history, founders are the company.
The trite answer to the same question is “the customer”. This is the kind of thing someone delivering a TED talk would say, after a suitably meaningful pause. It is the kind of thing that people in the audience would nod wisely at. An analysis of earnings-call transcripts of S&P 500 firms by Nandil Bhatia and Stephan Meier of Columbia Business School finds that executives talk about customers ten times more than they do about employees.
2023-09-14 06:55:18
Post from www.economist.com
