Who holds the utmost significance in your company?

Who holds the utmost significance in your company?

Who is the most important person in your company?

Questions are usually⁤ more interesting ‍than answers. If you had to identify the most important person in your organisation, there is an obvious answer, a trite-and-untrue answer and a​ wrong-but-useful answer.

The obvious answer is⁣ “the chief executive”. No cheese is bigger, no dog is more⁣ top. The most important decisions‍ about the long-term direction of a company lie with the CEO; the hardest calls land on their desk; ‍and the biggest pay cheques⁢ head their ⁣way. A board of directors might ⁣control their fate⁣ but no one ​wields more ​power. That is especially ⁤true of a startup: up to a certain ‌point⁤ in its history, founders are the ‌company.

The trite answer to the same question​ is “the customer”. This is the kind of ‌thing someone delivering a TED talk would say, after a ⁣suitably meaningful pause. It ​is the kind of thing that people in the audience would ‌nod ‌wisely at. An analysis of earnings-call transcripts of S&P 500 firms by Nandil Bhatia and Stephan Meier of Columbia Business School finds that executives talk about customers ⁤ten times more than they do about⁣ employees.

2023-09-14 06:55:18
Post from www.economist.com

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