The “Google of genomics” meets the techbashers of antitrust


Sep eleventh 2021

IN 2013 MEREDITH HALKS MILLER, a laboratory director at Illumina, the world’s greatest gene-sequencing agency, noticed one thing odd as she examined the blood of expectant moms, on the lookout for abnormalities within the fetuses they carried. In some circumstances, the DNA of the unborn kids was regular, however that of the moms was not. Suspecting the ladies had most cancers, she went to her superiors, solely to be met with scepticism. She pushed nonetheless. “I was determined to bring this to light. As a doctor, I really wanted to help these women,” she says. Her instinct proved proper. “Sure enough, every person I predicted had cancer had cancer.”

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Her hunch led to the inspiration of GRAIL, a pioneering firm targeted on detecting cancers utilizing blood exams even earlier than any signs have emerged. Illumina spun it out in 2016 (tech tycoons equivalent to Jeff Bezos and Bill Gates have been early backers), solely to repurchase it once more in a $7bn deal final month, shortly after GRAIL launched a take a look at in America that screens for as much as 50 cancers from a pattern of blood. And but till a latest weblog publish by her daughter, noting how sometimes feminine scientists get credit score for his or her work, Dr Halks Miller’s position was largely airbrushed out of GRAIL’s story. When contacted by your columnist, she says she acquired no further bonus or promotion for her efforts. Even right this moment, Francis deSouza, Illumina’s CEO, refers to her merely as Meredith, and when requested about her says solely that she has retired.

Nonetheless, her brainchild is now firmly within the highlight. GRAIL’s return to Illumina is intriguing for 3 causes. First, in buying it, Illumina, described by its greatest investor, Baillie Gifford, a Scottish asset supervisor, because the “Google of genomics”, hopes to develop into a colossus of most cancers care. In brief, it desires to make screening the brand new search. Second, like Google, Illumina faces a showdown with trustbusters in America and Europe, irked by how comparable early-stage acquisitions gave rise to right this moment’s tech giants. Third, Illumina has defiantly gone forward with the transaction earlier than regulators have given it the inexperienced mild. The battle pits an acquisitive firm on the technological frontier in opposition to trustbusters eager to rewrite the foundations of tech competitors.

There is not any query that Illumina, value $73bn, guidelines the world of gene-sequencing. Its machines management 90% of the market in America. Its huge world share is mirrored in the truth that Chinese scientists used it for the primary sequencing of the SARS-CoV-2 genome at first of the covid-19 pandemic. Using expertise acquired with the acquisition in 2007 of Solexa, a British firm, it gives gene-sequencing instruments to genomics firms, together with these growing liquid biopsies or blood exams for most cancers. Mr deSouza reckons that the worldwide marketplace for most cancers gene-sequencing might be value $75bn by 2035. That appears to be like promising for a gene-sequencing supplier. Even extra so if GRAIL can change the efficacy and economics of most cancers care. Mr deSouza argues that Illumina’s world heft and skill to persuade insurers to cowl the price of genomic testing will assist GRAIL try this. Far from stifling competitors, the takeover will stimulate it, he says. Money is pouring into startups attempting to meet up with GRAIL.

The trustbusters see issues in a different way. Last 12 months the Federal Trade Commission (FTC), America’s antitrust company, blocked Illumina’s acquisition of one other sequencer, Pacific Biosciences, on the grounds that it might be anticompetitive. Now the FTC says that Illumina’s takeover of GRAIL will hurt innovation within the nascent marketplace for early detection of most cancers. The European Commission (EC) has launched a parallel investigation, alleging Illumina may limit GRAIL’s rivals from accessing its gene-sequencing expertise. On August 18th Illumina defied the Europeans, saying that as a result of an EC choice was not anticipated till after the deal expires, it might full the transaction anyway—albeit holding GRAIL individually. It is difficult the EC in a Luxembourg court docket, claiming that the EU’s government arm doesn’t have jurisdiction over the merger. Moreover, the fee has contested the deal utilizing an untested and controversial mechanism known as Article 22. Illumina’s technique is a daring one—some would say reckless. Its share worth has slumped because the closing of the deal partly as a result of buyers concern it might fire up a regulatory hornets’ nest.

The antitrust considerations could be considered narrowly or broadly. From a slender perspective, clients of Illumina who hope to compete with GRAIL in testing could fear that Illumina will cost them greater costs for sequencers. That may give GRAIL, if it has decrease sequencing prices, an edge. Illumina counters that it has no incentive to hurt its shoppers, as a result of it makes far more cash promoting sequencers than it does promoting exams. It has additionally pledged to provide sequencers to them on the identical phrases because it does to GRAIL. More broadly, even when Illumina continues to decrease the price of gene-sequencing, the regulators’ give attention to non-cost components equivalent to innovation could mirror a brand new method to antitrust that goes past the responsibility to guard shoppers’ pocketbooks. In a case of dangerous timing, or dangerous luck, Illumina has thrown down the gauntlet to the trustbusters simply as they’re decided to point out they won’t be doormats. It can be as much as the courts to determine the end result.

Stick to your weapons

Regulators aren’t the one involved events. According to Doug Schenkel of Cowen, an funding financial institution, some Illumina shareholders say that uncertainty concerning the outlook for the GRAIL acquisition and the implication that there might be elevated danger to the corporate’s place as an “arms dealer” to the genomics trade are weighing on shares. So are considerations about whether or not Illumina is the best choice for bringing GRAIL’s blood-based diagnostics to market. Some concern it might be the most recent instance of a {hardware} agency that bungles the transfer into software program and providers. That stated, it’s a long-term wager and Dr Halks Miller, for one, is worked up. She says GRAIL’s new take a look at is “incredibly powerful”. She relishes its success and has no regrets—even when she reaps few of the rewards. ■

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This article appeared within the Business part of the print version underneath the headline “Illumina and the holy GRAIL”


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