Google has reached a settlement with California Attorney General Rob Bonta, agreeing to pay $93 million. This resolves allegations that the company’s location-privacy practices violated California’s consumer protection laws. The California Department of Justice accused Google of collecting, storing, and using location data for consumer advertising purposes without obtaining informed consent.
The complaint states that Google continued to collect consumer data related to a user’s location even when the ”location history” feature was turned off. Last year, the company settled similar lawsuits in Arizona and Washington for illegally tracking consumers.
In addition to the $93 million payment, Google has also agreed to take measures to prevent future misconduct. This settlement is significant because Google heavily relies on advertising revenue, with location-based advertising being a crucial aspect of its advertising platform.
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2023-09-15 14:08:59
Article from www.engadget.com