Bluesky Introduces Custom Domains as Part of Its Efforts to Stay Ad-Free

Bluesky Introduces Custom Domains as Part of Its Efforts to Stay Ad-Free


The decentralized social network Bluesky, backed by Jack Dorsey, has launched a paid domain service in partnership with Namecheap as a way for users to verify their identity. In a post discussing its plans to make Bluesky sustainable, the team said “users become the product” when a company relies on ads. Since Bluesky set out to “build a protocol where users can own their data,” it chose to explore “other avenues of monetization” instead. It’s worth noting that the social app started as a project funded by Twitter, but it has lost its connection to the website after Elon Musk took over.

Since earning by ads isn’t an option, the team thought of offering paid services, starting with domain names. Users can already set up custom domain names to use with Bluesky, but they have to go through a separate process with a domain registrar first. This integration will supposedly allow them to do so in under a few minutes. They can simply log into their account, search for a domain name to use as a…

2023-07-06 02:19:22
Link from www.engadget.com rnrn

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