UK’s Prime Minister impersonated in deepfaked ads flood Facebook

UK’s Prime Minister impersonated in deepfaked ads flood Facebook


According to research conducted by ​communications company Fenimore Harper, Facebook was inundated with fake advertisements featuring a ⁢deepfaked Rishi Sunak ⁢ahead​ of‌ the UK’s general election expected ‌to take place this year. Last⁤ month, the firm discovered 143 different ads⁣ impersonating the ​UK’s ‌Prime Minister on the social network, ‍with an estimated⁢ reach of over 400,000 people.​ The funding for these ads originated from 23 countries, including ⁤Turkey, Malaysia, the Philippines, and the United States. From December 8, 2023,⁤ to‍ January⁣ 8, ‍2024, a total⁣ of $16,500 ⁤was spent​ to promote them.

As reported by The Guardian, one of ⁣the fake ads displayed a BBC newscast in which Sunak claimed ​that the ⁣UK government had decided to invest in a ‌stock market app launched by ​Elon ‍Musk. This clip then ‌directed users to a fake ⁣BBC news page promoting an investment⁢ scam. ⁢The video, embedded in Fenimore ‌Harper’s website, appears ⁢quite realistic ⁣if…

2024-01-13 09:30:09
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