It’s been lower than 4 months since Snap unveiled a selfie drone referred to as Pixy, however it appears the corporate is already giving up on the system. CEO Evan Spiegel advised staff that Snap is halting additional work on Pixy amid a reprioritization of assets, in keeping with The Wall Street Journal.
The $250 drone can take off from and land in your hand. It has 4 preset flight paths and might seize photographs and movies that you may switch to and share on Snapchat. For now, not less than, Pixy remains to be available for purchase from Snap’s web site. The Journal suggests Snap will maintain promoting Pixy in the intervening time. Engadget has requested Snap for remark.
Like many different corporations, Snap has been feeling the brunt of a broader financial slowdown. In July, it posted its weakest quarterly gross sales progress to this point, which sunk its share worth by round 40 %. Snap’s inventory has fallen by round 80 % over the past 12 months. The firm additionally stated final month that it could considerably decelerate hiring.
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Several main tech corporations have been shifting priorities in latest months. Meta, as an illustration, reportedly shelved plans for a smartwatch with two cameras and it is stated to be refocusing Portal gadgets as enterprise merchandise. Others have slowed down hiring plans and laid off staff.