According to The New York Times, Meta may introduce a paid subscription option for Instagram and Facebook in Europe. This move is in response to European Union (EU) regulations that have impacted Meta’s data-collection methods, which are a significant source of revenue. In April, Meta revealed that advertising in the EU accounted for 10 percent of its total revenue.
This would be a departure from Meta’s usual model of a single free platform supported by advertising and data collection. However, the company plans to continue offering free ad-supported versions of Facebook and Instagram in the EU. The exact launch date and pricing for the ad-free tiers are currently unknown.
Insiders cited by The New York Times believe that offering a paid ad-free option could help address concerns from European regulators, even if it has limited usage. They believe that this optional tier could serve Meta’s interests in the region.
An ad-free…
2023-09-01 14:09:26
Source from www.engadget.com rnrn