Chris Pratt and Charlie Day voice Mario and Luigi in Universal and Illumination’s “The Super Mario Bros. Movie.”
Universal
LOS ANGELES — It’s the billion-dollar question: Why are mega blockbusters in short supply this year?
Universal’s “The Super Mario Bros. Movie” is the only movie released in 2023 to so far eclipse the $1 billion mark at the global box office. It doesn’t look like there could be another one, even with some big titles on the calendar.
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“If you would have given 10 people a release schedule at the beginning of the year and said, ‘We will have just one billion-dollar movie out of all of these and can you pick which one it will be?’ I don’t think anyone would have taken ‘The Super Mario Bros. Movie’ as the one,” said Mike Polydoros, CEO at cinema marketing firm PaperAirplane Media.
The lack of billion-dollar grossers marks a dramatic change in the industry. In years before the Covid-19 pandemic, and even last year, there were multiple megahits…
2023-07-15 06:30:01
Article from www.cnbc.com
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