Elon Musk’s rebrand of Twitter seems to be underway. In a series of late-night tweets Saturday, Musk shared that the company’s famous bird logo and name would soon be no more. The company, it seems, will simply be known as “X.”
“And soon we shall bid adieu to the twitter brand and, gradually, all the birds,” he tweeted. He later said in a Twitter space that the Twitter logo would be changed Sunday. “It should have been done a long time ago, sorry it took so long,” he said.
And soon we shall bid adieu to the twitter brand and, gradually, all the birds
— Elon Musk (@elonmusk) July 23, 2023
Later that night, he reportedly emailed employees about the change. According to Platformer’sZoe Schiffer, Musk emailed staff saying the company would become X and that his note “was the last email he’ll ever send from a Twitter email address.”
Twitter didn't immediately respond to a request for comment.
It’s long been known that Musk favors the “X” branding. The banking…
2023-07-23 11:59:44
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