Apple is experimenting with a feature to assist App Store developers in offering lower subscription prices than their rivals

Apple is experimenting with a feature to assist App Store developers in offering lower subscription prices than their rivals


Apple‍ has introduced a new App Store feature called “contingent ⁤pricing” to attract customers​ with discounted subscriptions based ⁤on their previous purchases. This feature allows developers to offer⁤ discounts to customers who already have subscriptions to other services, ⁤whether it’s their ⁢own apps ‍or their competitors’. Initially, it will⁢ be available to a select group of participants⁣ and will be rolled out to⁣ more developers in the coming months.

“Contingent pricing​ for subscriptions on the App ‍Store is a new feature that‍ helps you attract and retain subscribers. It allows you to offer customers a discounted subscription price as long as they are actively subscribed to a different subscription,” Apple explained on‌ the Apple Developer website. “It can be used for subscriptions⁢ from one developer or two different ⁣developers.” According to 9to5Mac, these competitive discounts will be ⁣prominently displayed to…

2023-12-16 17:22:05
Link from www.engadget.com rnrn

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