Brian Niccol, the CEO of Chipotle, has been chosen by Starbucks to lead the company into a new era, moving past the legacy of Howard Schultz.
Niccol’s appointment as CEO and Chairman of Starbucks has been met with enthusiasm on Wall Street, with analysts believing he is the right person to revitalize the coffee chain. With Starbucks facing declining sales in recent quarters, Niccol’s task will be to reignite interest in the brand.
Analyst Andrew Charles from TD Cowen praised Niccol’s appointment, calling him a “hall of fame restaurant CEO” and signaling a new beginning for Starbucks under his leadership.
Investors have shown confidence in Niccol’s ability to turn the company around, with Starbucks’ stock price rising 20% following the announcement of his appointment.
2024-08-13 15:41:04
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