Strolling past the headquarters of Shein, a fast fashion e-commerce giant, in Guangzhou, China’s Guangdong province is a common sight. The allure of their trendy clothing at rock-bottom prices has captured the attention of American consumers.
Shein and Temu, both Chinese-linked online retailers, have gained popularity for offering $5 T-shirts and $10 sweaters. However, this could change as the Biden administration considers closing a trade law loophole that allows them to keep prices low.
A spokesperson for the House Select Committee on the Chinese Communist Party revealed that prices at Shein and Temu may increase by 20% or more if the de minimis provision is altered. This estimate comes after a year-long investigation into these companies.
Retail analyst Neil Saunders from GlobalData concurs that a policy change would likely lead to price hikes but cannot pinpoint by how much exactly.
2024-09-14 09:43:19
Post from www.cnbc.com