Apple is taking steps to implement its generative AI (genAI) plans. The use of machine vision intelligence at scale generates a large amount of data. However, not all of this data should be retained. It is important to ensure that the information being used and stored is of high quality and legitimate.
Furthermore, how can a company utilize publicly sourced video data to train machine intelligence models without violating privacy laws? Apple may have a solution. It is reportedly preparing to acquire brighter AI, according to 9to5Mac.
So, who is brighterAI? The German company, recently dubbed “Europe’s hottest AI start-up,” specializes in generative AI for privacy.
Founded in 2017, brighter AI offers deep learning-based solutions to anonymize images and videos, helping companies comply with data protection regulations. Apple already has its own technology for tasks such as removing people and car registration data from images in Maps.
Brighter AI’s technology goes a step further, identifying and anonymizing objects in images and videos, returning natural-looking images that do not compromise privacy. This allows companies to use recorded camera data for analytics and AI without violating privacy.
With its proprietary Deep Natural Anonymization solution, brighter AI protects the identities of people recorded, enabling companies to use anonymized data for analysis and machine learning without violating privacy.
Ultimately, the acquisition of brighter AI is crucial for Apple’s visionOS mission, as the cameras on its systems will collect a significant amount of information. Apple aims to ensure that its systems do not gather unnecessary information to protect user privacy and comply with privacy legislation.
2024-02-07 01:00:03
Source from www.computerworld.com