American actors Mark Hamill, Carrie Fisher and Harrison Ford on the set of “Star Wars: A New Hope,” written, directed and produced by Georges Lucas.
Sunset Boulevard | Corbis Historical | Getty Images
The Force remains strong with the Star Wars franchise.
Despite not releasing a theatrical film since 2019, Star Wars has been named the top film franchise of 2023 by Fandom, the world’s largest platform for entertainment fans.
The top title for Star Wars comes as Disney has been strategically rebuilding the franchise, stalling its cinema presence in favor of long-form television content on its streaming platform Disney+ as well as alternative storytelling through video games, comic books, novels, virtual reality and even a short-lived hotel experience in Florida.
“The Star Wars brand has no peer when it comes to the unprecedented goodwill, cultural ubiquity, character mythology and sheer revenue-generating power achieved across most every vertical in the entertainment ecosystem,” said Paul…
2023-12-30 08:00:01
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